SERVICE:
SHORT VIDEO SCRIPT
PLATFORM:
INSTAGRAM, TIKTOK
GOAL:
INTRODUCE "BECOMING A PRO" COURSE
YEAR:
2025
LISO BEAUTY
SCENE 1 – FOUNDER INTRO (0-20 sec)
Visual:
Liana seated at her station, salon interior and hair wall visible behind her.
Action:
Speaks directly to the camera. Confident, warm tone.
Text on screen:
Liana Sokolova – Founder, LISO Beauty / 17 Years of Experience
Script (on camera):
Hi, I'm Liana – and I know hair extensions can be a real challenge.
17 years of experience, six different techniques, and a method I developed myself have given me everything I need to turn those challenges into a learning experience you'll actually enjoy – and the expertise to help you build a skill that attracts clients and grows your income.
After years of teaching, I'm ready to put everything I know into one place. That's what Becoming a PRO is – my upcoming course for anyone who wants to stop guessing and start working with confidence. Whether you're just starting out or already working as a professional – this course is built for you.
SCENE 2 – COURSE BREAKDOWN (20-45 sec)
Visual:
B-roll sequence synced with voiceover.
Shots:
Liana consulting client in chair
Selecting hair from the wall (wide + close-up: hands + hair)
Macro: K-tip extension details
Hair and tools flat lay
Voiceover (Part I):
Level 1 consists of five modules and one month of personal coaching.
Module 1 gives you all the essential knowledge about hair extensions – no fluff, no wasted time. Module 2 clearly defines the difference between client and donor hair, sharpening your expertise. Module 3 saves you money by cutting out unnecessary tools and materials – leaving only what you actually need. In Module 4 we practice on real requests and real challenges. And in the final module, you'll learn how to handle problems, manage complaints, and keep clients coming back – so no difficult situation ever costs you a client.
SCENE 3 – PROCESS FOOTAGE (45-65 sec)
Visual:
Vertical clips – real process, real salon.
Shots:
Creating the weft
Sewing the weft
Drying hair before extensions
Applying K-tip capsule
Attaching the weft
Voiceover (Part II):
By choosing “Becoming a PRO”, you’re not just gaining skills – you’re getting insights from years of real practice. Trials, challenges, successes, and everything in between. We don't just teach technique – we teach you how to think like a top-tier professional. Client relationships, exceptional service, and every detail that turns a good master into the one clients never want to leave.
SCENE 4 – CTA (65-75 sec)
Visual:
Liana back on camera, relaxed and direct.
Script (on camera):
You won't just complete a course — you'll have the opportunity to launch your career in hair extensions as part of the LISO Beauty team. We’ll announce the start date very soon. Reserve your spot now – just message us in Direct.
SCENE 5 – OUTRO (75-80 sec)
Visual:
Black background.
Text appears:
Sign up now. LISO Beauty logo animation.
MUSIC DIRECTION
Calm opening – builds into dynamic as scene shifts from intro to process footage.
Clear energy lift at Scene 2 transition.
Soft resolution under CTA.
